Perks: How Do You Make Your Business More Attractive?

May 30, 2017

When it comes to retaining employees, there are various things you can do in order to stand out from other companies in your field. With the right approach, it is possible to make your working environment a more attractive place to work and somewhere people will want to stay.

Work on feedback

A lot of companies have suggestion boxes and say “We value feedback.” However, it is a lot better to show you value that feedback- if employees make valid suggestions to make the working environment better then act on it (also helps if you let people know that you do it too).

Fit people’s lifestyles

Do you have employees cycle in to work? Then you might want to consider installing a shower so that they can clean themselves up before they come in to work. Some companies also offer perks like gym passes or other discounts in order to encourage a healthier lifestyle (plus they are less likely to call in sick if they are healthier).

Increasingly mental health is becoming more of an issue in the workplace- having a policy in place can make it easier for people to cope and in the long term will result in a better working environment as anyone with any mental health issues is better equipped to deal with potential work stress.

Be more flexible

Flexibility should not just be about working hours- for example someone might be studying English in between working for you. Being allowed to leave a little earlier to get to their class not only benefits them but will mean you get more benefit from it in the long term as well.

Be a team

Yes, a dress down Friday can be a bit more relaxed. However, having social outings as a group outside of formal events and special occasions can be valuable as well, helping everyone to bond in a positive way.

Make sure people get the help they need

New employees, temps and people returning to the workplace can find it intimidating. Showing people that you are prepared to give them that bit of extra attention after the initial training can help them get through it.

It’s important to remember that some people learn at a different pace and may need more guidance than others- showing that you are prepared to guide people when they need it will often reflect well.


Charity events and promotion can be a great way to show you care about more about just the business and can bring in people you may not expect- for example working with schools may help you find potential future employees who remember you in the future.

Also with your own business a simple thank you or a nice gesture (pizza on a Friday, a special prize for hitting a sales target) can mean people feel that you appreciate what they do for you.

It is fair to say you want people to work and a workplace can’t always be fun and you may not be able to accommodate everyone. That being said with people spending a third of their lives in work they are more likely to stick with you if you can make it as comfortable as possible


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